We were challenged to create a series of short-form videos utilizing library content that highlights Minnie Mouse as an individual, outside of her relation to Mickey, with friendships and passions all her own. 

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We created a collection of short-form videos that highlight the talents, passions, relationships and positivity that makes Minnie so unique in modern IRL settings to connect audiences and bring Minnie into the modern era.

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Creatives:

CW Emily Turner

CD Ginger Donel

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Agency:

Fullscreen