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AGENCY
Window Seat Brand Creative
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CLIENT
Delta
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THE ASK
Create a 360-campaign to celebrate 100-years of Delta Air Lines that honors our journey while looking ahead to the horizon.
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THE INSIGHT
As the first domestic airline to reach 100-years of service, nothing sums up our journey more than our very own tagline, Keep Climbing.
THE CAMPAIGN
Leaning into the inherent nature of Delta, The Centennial Campaign paid tribute to our roots and the history of aviation, while celebrating 100-years of leading the industry and illuminating the runway ahead. Executions ranged from video productions, merch, and a custom livery to our first coffee table book, a Nike collaboration, and even a feature documentary.
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ROLE
Sr. Copywriter
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